Technical SEO process showing website crawling, indexation, page speed, mobile checks, technical fixes and ongoing monitoring

Technical SEO ServicesFix your foundation.
Unlock your rankings.

Without a solid technical foundation, even the best content and strongest backlinks underperform. Our Technical SEO service identifies and resolves every crawl, indexation, speed and architecture issue holding your website back — ensuring Google can discover, understand and rank your pages to their full potential.

+89%Crawl efficiency
98Core Web Vitals
+164%Indexed pages
200+Audits delivered
MonthlyPlain-English reporting
At a glance

Technical SEO Services at a glance

Our technical SEO services remove the hidden barriers that cap your rankings — crawlability, index bloat, Core Web Vitals (including INP), site speed, JavaScript rendering and structured data. Every engagement starts with a full technical SEO audit and ends with fixes shipped in your codebase.

Get a free audit →
What’s included
  • Technical SEO audit
  • Crawlability & indexation
  • Core Web Vitals & INP
  • Site speed
  • JavaScript SEO
  • Structured data
The invisible ceiling

Most sites are not under-optimised. They are technically capped and nobody measured it.

Technical problems are the most expensive kind because they are silent. Content gets published, links get earned, budget gets spent — and none of it registers because pages cannot be rendered, crawl budget is consumed by parameter URLs, or mobile performance fails the thresholds that gate ranking. The work is invisible until someone crawls the site properly, at which point it is usually the highest-return fix available.

  • Crawl budget waste

    Crawl budget spent on nothing

    Parameter URLs, faceted combinations, thin archives and redirect chains consume the crawl allocation your revenue pages need. On large sites this alone can leave a substantial share of the catalogue effectively unindexed.

  • JS blocking indexing

    JavaScript blocking indexation

    Client-side rendered applications are frequently crawled poorly or not at all. It is the single most common reason a well-marketed site has no organic traffic, and it is invisible in every tool that does not render.

  • Failing mobile vitals

    Failing mobile field vitals

    Real-user metrics on mid-range mobile devices routinely fail even where desktop lab scores look fine. Those two disagree often, and only one of them affects rankings.

  • Buried revenue pages

    Architecture that buries revenue pages

    Pages sitting five or six clicks deep receive minimal crawl priority and almost no internal authority. Flattening architecture is cheap and frequently produces movement within one crawl cycle.

Scan summary
200+
Technical audits delivered
<2.5s
LCP threshold to pass
<200ms
INP threshold to pass
+89%
Avg crawl efficiency gain
What technical SEO covers

Content argues the case. Technical SEO makes sure the case is heard.

Technical SEO is everything determining whether search engines can discover, render, understand and prioritise your pages: crawlability, indexation, rendering, performance, architecture, structured data and international configuration.

It is the layer with the highest leverage and the least visibility. Unlike content or links, a technical fix can unlock hundreds of pages you have already paid to produce — which is why we sequence it first in essentially every engagement.

Signal switchboard6 signals re-weighted
Typical technical stateEngineered technical state
  • Crawl budget on parametersBudget on revenue pages
  • Client-side rendering onlyServer-rendered or static
  • Lab scores look fineField vitals actually pass
  • Pages 6 clicks deepFlattened architecture
  • Generic plugin schemaValidated rich-result markup
  • Index accepts everythingDeliberate indexation rules
Why this goes first

A technical fix can unlock hundreds of pages you already paid to create. It is the only SEO work where the return comes from content that already exists rather than content you have yet to build.

Crawl & index control
Log-file analysis, crawl budget allocation, parameter handling, and deliberate decisions about what belongs in the index rather than platform defaults.
Rendering & JavaScript
Verifying what engines actually see after rendering, and implementing server-side or static rendering where client-side execution blocks indexation.
Core Web Vitals
Critical CSS, script deferral, image and font strategy, measured against real-user field data rather than synthetic lab scores.
Site architecture
Flattening click depth, resolving orphans, and routing internal authority deliberately toward commercially important pages.
Structured data
Validated schema for every rich result type your pages qualify for, implemented properly rather than emitted generically by a plugin.
The Sachkhand blueprint

How we rebuild a technical foundation

Six workstreams, ordered by how much each unlocks relative to the effort it takes.

Starts the programme

Crawl & log analysis

Full crawl plus server log analysis showing where crawl budget actually goes versus where it should. Logs reveal problems no crawler simulation can, and most sites have never looked at them.

What’s included

  • Full site crawl with every technical SEO issue
  • Server log file analysis of Googlebot activity
  • Crawl budget waste identified and quantified

You receive: A crawl and log file analysis report

Builds on Crawl & log analysis

Rendering verification

We check what engines see after rendering, not what your browser shows. Where JavaScript blocks indexation we specify server-side or static rendering and implement it with your engineering team.

What’s included

  • What Googlebot actually sees after rendering
  • JavaScript SEO issues found
  • Server-side or static rendering recommendations

You receive: A JavaScript SEO rendering audit

Builds on Rendering verification

Indexation control

Deliberate decisions about parameters, facets, archives and pagination. On large sites this typically removes thousands of URLs competing with the pages you actually want ranked.

What’s included

  • URL parameters, facets and pagination handled
  • Canonical and noindex strategy
  • Index bloat removed

You receive: An indexation control plan

Builds on Indexation control

Core Web Vitals

Critical CSS, script deferral, image and font strategy, caching and CDN configuration — targeted at mobile field data, which is where sites actually fail.

What’s included

  • LCP, INP and CLS fixes based on real field data
  • Critical CSS, script deferral and image optimisation
  • Caching and CDN configuration

You receive: A Core Web Vitals performance report

Builds on Core Web Vitals

Architecture & internal links

Flattening click depth, resolving orphans, and routing authority toward revenue pages. Cheap, frequently overlooked, and often produces movement within one crawl cycle.

What’s included

  • Flatter site architecture and shorter click depth
  • Orphan pages linked into relevant hub pages
  • Internal link anchors that pass topical relevance

You receive: An internal linking map and implementation list

Builds on Architecture & internal links

Schema & monitoring

Validated structured data plus ongoing monitoring, because technical health regresses silently as sites change and most teams have no alerting for it.

What’s included

  • Validated structured data
  • Technical SEO monitoring and alerts
  • Issues caught before rankings drop

You receive: Schema markup and monitoring set-up

Get a free audit →
What is changing through 2026

Four shifts raising the technical baseline

Requirements keep tightening while sites keep accumulating weight. The gap between maintained and neglected infrastructure is widening quickly.

Then4 shifts reshaping selectionNow →
  1. Indexing

    Index selectivity keeps increasing

    Engines index a smaller proportion of what they crawl. Thin, duplicate and low-value URLs are not merely wasteful now — they can suppress how thoroughly your genuinely valuable content gets crawled.

  2. Real-user data

    Field data is the only score that counts

    Real-user metrics determine Core Web Vitals status. Synthetic lab scores are a diagnostic tool, not an outcome, and optimising for them while field data fails is common and pointless.

  3. Core Web Vitals

    INP replaced FID and is stricter

    Interaction to Next Paint measures full interaction responsiveness rather than first-input delay. Many sites that comfortably passed the old metric fail the new one, particularly script-heavy commerce templates.

  4. JavaScript

    Rendering matters more as frameworks spread

    As more sites ship as JavaScript applications, rendering strategy has become the difference between full indexation and near-invisibility. It is now a first-order SEO decision, not an implementation detail.

Why Sachkhand

We work in the codebase, with your engineers

Technical SEO fails when it arrives as a PDF nobody can action. We work alongside engineering rather than issuing recommendations over a wall.

  • Engineering-literate

    We write tickets your developers can action, discuss trade-offs in their terms, and understand release constraints. That removes the usual gap between audit and implementation.

  • Log-file analysis as standard

    We analyse server logs to see where crawl budget actually goes. Most audits skip this and consequently miss the problems that matter most on large sites.

  • Measured on field data

    We optimise for real-user metrics from your actual visitors, not lab scores. Only one of those two affects rankings, and they frequently disagree.

  • Prioritised, not exhaustive

    A 300-item audit avoids judgement. We tell you the handful of fixes that will actually move rankings and what to safely ignore, which is harder and far more useful.

  • Staging-first, always

    Changes tested on staging with regression checks before production. Breaking a live site to improve its crawlability is not a trade we make.

  • Ongoing monitoring

    Technical health regresses as sites change. We set up alerting so problems surface in days rather than being discovered in next year’s audit.

The Honest Comparison

Why Businesses Choose SDM for Technical SEO

Same budget, very different outcomes. Point by point, here’s how a specialist partner compares to a typical agency or going it alone.

What actually matters With SDM Typical Agency In-House / DIY
Senior specialist on your accountAlwaysOften a juniorStretched thin
Custom strategy built for your goalsTailoredTemplatedGuesswork
Deep audit before any work begins✓Surface-levelSkipped
White-hat, penalty-safe methodsGuaranteedVariesHigh risk
Plain-English reporting tied to revenueMonthlyJargon PDFsNone
Direct access to your specialist✓Account-manager relayN/A
Server log-file analysis✓RarelyNever
Rendering verified, not assumed✓AssumedUnknown
Measured on real-user field data✓Lab scoresLab scores
Tickets written for developers✓PDF handoverN/A
Staging-first with regression checks✓Direct to liveRisky
Ongoing competitor gap analysis✓One-offManual
Conversion-focused, not just traffic✓Traffic-firstUnclear
Premium tools included (Ahrefs, SEMrush)✓SometimesCostly extra
No long lock-in contractsFlexible6–12 mo lock-inN/A
Established agency, operating since 2017✓VariesLearning curve
Fast onboarding & early quick wins~2 weeksSlowTrial & error
Human, SEO-led content (no AI spam)✓Outsourced / AI spamTime-heavy
Focus on compounding, long-term ROICore promiseShort-term winsSlow & ad-hoc
Recovery from Google penalties✓SometimesVery hard

20 reasons growing brands make the switch. See the difference for yourself →

Measurement

Technical work should show up as rankings, not just green scores

Passing thresholds is a means. We track the technical indicators and the ranking movement they unlock.

  • Crawl efficiency

    Proportion of crawl requests hitting valuable pages versus parameters, duplicates and errors — derived from actual server logs.

  • Index composition

    Valid indexed pages versus excluded and thin URLs, tracked as indexation control takes effect.

  • Field Core Web Vitals

    Real-user LCP, INP and CLS segmented by device, since mobile is almost always where sites fail.

  • Click depth & orphans

    How deep revenue pages sit and how many pages remain unlinked, tracked as architecture is flattened.

  • Ranking movement

    Position and traffic change on pages unlocked by technical work, which is what the whole exercise is for.

OverviewQueriesPagesLast 90 days
Technical health
Field data & crawl — rolling 90 days
LIVE · synced 2h ago
This periodPrevious period
MetricTrendvs targetNow
LCP pass98%
INP pass94%
Crawl eff.+89%
Valid idx92%
Orphans4%
▲89% crawl efficiency gain vs baseline
Source: Search Console · GA4 · CRM
The engagement

Our Technical SEO process: four stages, then continuous monitoring

Diagnose thoroughly, fix in controlled batches, then monitor so it does not silently regress.

  1. Diagnose

    Full crawl, server log analysis, rendering verification, field performance data and index composition review. You get a ranked remediation list with measured impact and effort against each item.

    DeliverableRanked remediation plan
  2. Fix the blockers

    Rendering and indexation issues first, since these gate everything else. Implemented with your engineering team on staging, with regression checks before release.

    DeliverablePages crawlable and indexed
  3. Optimise

    Core Web Vitals, architecture flattening, internal link routing and structured data. Released in controlled batches so impact stays attributable to specific changes.

    DeliverablePassing vitals + flat architecture
  4. Monitor

    Alerting on crawl anomalies, index drops and vitals regressions. Technical health degrades silently as sites change, so this is a standing workstream rather than a closing task.

    DeliverableMonitoring + monthly health report
Outcomes

The targets we set for technical engagements

Targets we plan against for e-commerce, publisher, SaaS and enterprise sites after six months.

  • +89%Crawl efficiencyFrom log analysis
  • 98Core Web VitalsField data score
  • +164%Indexed pagesValid, indexable
  • 200+Audits deliveredTo date

Targets set for engagements of six months or longer. Gains are largest on sites with substantial existing content being wasted by technical debt. Newer, well-built sites see smaller technical gains and rely more on content and authority work — the audit tells you which you are. These are planning targets rather than a record of past client averages; we agree a realistic range against your own baseline before an engagement starts.

Questions

Technical SEO FAQs: the questions we get asked most

Practical answers on scope, sequencing and what technical work can unlock.

What is technical SEO?+

Everything determining whether search engines can discover, render, understand and prioritise your pages — crawlability, indexation, rendering, site speed, architecture, structured data and international configuration. It excludes content quality and off-page authority, though all three have to work together for any of them to pay off.

How do I know if I have technical problems?+

The clearest signal is effort not converting into results: you publish good content, earn links, and rankings stay flat. Other indicators include pages taking weeks to index, large gaps between submitted and indexed URLs, and failing Core Web Vitals in field data. A crawl and log analysis settles it definitively.

Why does log-file analysis matter?+

Logs show what search engines actually did on your site rather than what a crawler simulation predicts. They reveal where crawl budget genuinely goes, which pages are crawled rarely, and which errors bots hit repeatedly. On large sites this routinely surfaces the highest-impact problems, and most audits never look.

Is JavaScript bad for SEO?+

Not inherently, but client-side rendering frequently is. Engines can execute JavaScript, though it happens in a deferred queue and often incompletely. Server-side rendering or static generation removes the risk entirely. For any content-critical site we treat client-side-only rendering as a problem to solve rather than a preference.

How long does technical SEO take?+

Auditing takes one to three weeks depending on site size. Remediation depends on engineering capacity — typically four to twelve weeks. Crawl and indexation improvements appear within weeks of fixes shipping. Core Web Vitals field data updates on a rolling 28-day window, so passing status becomes visible roughly a month after.

Do you implement fixes or just advise?+

Either. We can implement directly with access, write developer-ready tickets for your team, or work jointly. Most clients prefer the joint approach: we specify and verify, their engineers implement within their own release process. What we avoid is handing over a PDF and calling it done.

Will technical fixes alone improve rankings?+

Often substantially, when technical issues are the binding constraint — which is common on sites with a lot of existing content. Fixing indexation or rendering can unlock hundreds of pages already produced. On technically healthy sites the gains are smaller and content and authority become the constraint instead. The audit tells you which situation applies.

How often should technical SEO be reviewed?+

Continuously through monitoring, with a deeper review quarterly or after any significant change — replatforming, redesigns, major releases. Technical health regresses silently as sites evolve, and most teams discover problems months later. Alerting turns that into a days-long detection window.

Next step

Ready to remove the ceiling on your rankings?

We will crawl your site, analyse your server logs, verify what engines actually render, and show you the handful of fixes that will unlock the most — with effort estimated against each.

Free technical crawl & audit
Server log analysis
Core Web Vitals field report
Ranked remediation plan
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